SEO Content Optimization Tips

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marketing_india
Forum Newbie
Posts: 4
Joined: Fri Feb 15, 2008 2:11 am
Location: India

SEO Content Optimization Tips

Post by marketing_india »

It is rightly said that content is the king as it plays a very important role in search engine marketing. If your website’s content is good in terms of informative then it is bound to be liked by visitors and result in lesser bounce rate .Moreover it will attract more links when people will like it and bookmark it. From SEO point of view these two factors will help in ranking better on Search Engines.

For your business, you need to look where your customers are over the internet and try reaching them out there. Most customers do little bit of research online before buying a product on internet, so you cannot ignore the importance of website optimization. One way to provide regular fresh content on your website I through blog and write regular content in order to attract traffic towards your website. There are also so many useful directories and websites where you can submit your blog entries and RSS feeds.

Here are some tips for optimizing your website content:-

a) Write content for visitors and not Search Engines.
b) Keep low keyword density, ie; around 2-5% of page content.
c) Use tags like Bold, Italics and Heading for your keywords.
d) Do RSS promotion to reach out visitors on social networks.
e) Use viral marketing to gain more back links.
f) Always use alt tags with your images.

Thus by writing good content regularly can help you in Search Engine rankings.
zarp
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Posts: 3
Joined: Tue Sep 22, 2009 9:20 am

Re: SEO Content Optimization Tips

Post by zarp »

Hi,

I'm not much of a PHP developer, do you know of any sites that give you the info below to put HTML SEO code into PHP.

my SEO HTML code looks like below, how would I convert that to PHP to place it in my index.php page.... ???

<title>Friends | Free Friends Forum | Online Communities</title>
<meta name="description" content="Specializes in internet friends & user videos. Join free!" />
<meta name="keywords" content="Internet friends, user videos, online comunity, free online community, chat with friends, join social network." />
<meta name="robots" content="index,follow" />
Jafil21
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Posts: 13
Joined: Sun Oct 11, 2009 5:14 am

Re: SEO Content Optimization Tips

Post by Jafil21 »

zarp wrote:Hi,

I'm not much of a PHP developer, do you know of any sites that give you the info below to put HTML SEO code into PHP.

my SEO HTML code looks like below, how would I convert that to PHP to place it in my index.php page.... ???

<title>Friends | Free Friends Forum | Online Communities</title>
<meta name="description" content="Specializes in internet friends & user videos. Join free!" />
<meta name="keywords" content="Internet friends, user videos, online comunity, free online community, chat with friends, join social network." />
<meta name="robots" content="index,follow" />
I could be wrong, yet I believe that wrapping those meta tags into an "echo" statement (use the single quote: ') might do the trick for you. I have a question, though: Are those meta tags required? I personally have a rather obfuscated tag in my code:

Code: Select all

<meta name="google-site-verification" content="lk9dArjQgZVSoBLv-pEUWs1KCVh6xQrrIKn1p3fgFSY" />
as well as a javascript script:

Code: Select all

<script type="text/javascript">
          var gaJsHost = (("https:" == document.location.protocol) ? "https://ssl." : "http://www.");
          document.write(unescape("%3Cscript src='" + gaJsHost + "google-analytics.com/ga.js' type='text/javascript'%3E%3C/script%3E"));
        </script>
    <script type="text/javascript">
           try {
               var pageTracker = _gat._getTracker("UA-10945627-1");
               pageTracker._trackPageview();
          } catch(err) {}
          </script>
To get me into google. This isn't stuff I've done, but stuff I've left to the person who does SEO research in my team (I'm strictly into web developing, or supposed to be so), yet I'm worried that it's not yielding the correct results.
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