Going on a publicity blitz, can you help?
Posted: Mon Jun 18, 2007 9:02 pm
With the 2.0 release for HTML Purifier creeping up very soon, I'd really like to go on a publicity blitz. The ambition is to make HTML Purifier a household name for PHP communities everywhere; while I don't think I'll be able to make that happen, that's what I'd like to shoot for.
So, I've started to assemble a laundry-list of things I need to do to maximize the impact. Stuff I can think of:
* Submit stories to Digg, Reddit, Newsvine, Del.icio.us (presumably, I'll need to have a dedicated "new release page" to make sure I don't hit dupe filters).
* Post to newsgroups: comp.lang.php, alt.php, php.general
* Post announcements on major PHP forums: DevNetwork
, SitePoint
* Get the blogosphere abuzz on HTML Purifier (not sure how to do this)
...
I know I'm missing things. I'm missing social news sites, I'm missing newsgroups, I'm missing forums, heck, I'm missing bullet points. And publicity is not something one person can do alone: in particular blog coverage will need a variety of people to talk about it.
Does anyone else have any suggestions or advice for this campaign? Is anyone willing to pitch in their thoughts on their blog to help get the word out? Any help appreciated! Thanks!
So, I've started to assemble a laundry-list of things I need to do to maximize the impact. Stuff I can think of:
* Submit stories to Digg, Reddit, Newsvine, Del.icio.us (presumably, I'll need to have a dedicated "new release page" to make sure I don't hit dupe filters).
* Post to newsgroups: comp.lang.php, alt.php, php.general
* Post announcements on major PHP forums: DevNetwork
* Get the blogosphere abuzz on HTML Purifier (not sure how to do this)
...
I know I'm missing things. I'm missing social news sites, I'm missing newsgroups, I'm missing forums, heck, I'm missing bullet points. And publicity is not something one person can do alone: in particular blog coverage will need a variety of people to talk about it.
Does anyone else have any suggestions or advice for this campaign? Is anyone willing to pitch in their thoughts on their blog to help get the word out? Any help appreciated! Thanks!